PUL Trains Monitors To Scrutinize Media Contents For Professionalism

The Press Union of Liberia (PUL) today, December 11, commenced a two-day training for monitors who will scrutinize media contents, with the aim of enhancing professionalism and improving ethical standards.

The training is part of a year-long project funded by the National Endowment for Democracy (NED) to help professionalize the Liberian media. The project supports Goal 2, “Promoting Professionalism for Liberian Media Practitioners” of the PUL 2014-2016 Strategic Direction.

In remarks at the opening of the training, PUL President K. Abdullai Kamara said the project is in fulfillment of pledges made more than one year ago, that he would work to ensure increased professionalism in the Liberian media.

The trainees will monitor daily contents of radio and newspapers and record ethical and professional breaches for possible remedy through engagement of the Union’s Grievance and Ethics Committee. A media monitoring lab has already been established and equipped at the Union’s headquarters for the activities.

“Over a period of the next one year, we will have an opportunity of highlighting ethical issues that come up in the media and how we can mitigate them,” Kamara told the trainers and monitors.

The media monitoring project will provide the Grievance and Ethics Committee an opportunity to become proactive and have more information about ethical issues. The Union has been receiving increased complaints against journalists from the public and from journalist against public officials.

“We do not want the work of the Grievance and Ethics Committee to be only as a result of a complaint that has been brought forward to the Union,” he added. “We have to take a step forward in pointing out our own faults.”

The monitoring process will identify issues which will be discussed at a monthly forum with media stakeholders to identify where media entities went wrong and to provide advice for improvement. Source: PUL Press Release


Author: D K Sengbeh

Danicius Kaihenneh Sengbeh (author of Sengbeh's Weblog) is a respected and renowned Liberian journalist, poet and writer with with journalism experience since 2001, of working both as a mainstream journalist and a communication/media consultant in Liberia. He is Secretary General of the Press Union of Liberia (elected Dec 2013). He was Assistant Secretary General of the Union Dec 2011 to Dec 2013. He is also Editor-In-Chief of The Informer Newspaper—one of Liberia’s credible dailies. Before joining the Informer, Danicius had served as reporter, chief reporter, sub-editor and News Editor at The Independent Newspaper between 2002 and 2006. Before then, he was reporter at the defunct Patriot Newspaper and Kiss FM 2001-2002. Danicius is a UN Media Fellow and Liberia’s first UN Medal Award-winning journalist for his contribution to journalism and for being the second Liberian journalist in 15 years to qualify for and successfully attended the United Nations’ Reham Al-Farra Memorial Journalist Fellowship Program in New York and Geneva, Switzerland in 2012. He earned a Bachelor’s of Arts Degree in Mass Communication and Sociology from the University of Liberia and a Diploma in Journalism from the International School of Journalism. He holds several awards and recognitions both in and outside of journalism, and carries dozens of certificates in journalism and communication from studies in Ghana, China, United States and Switzerland, among others. He volunteers as Chair of the Information and Communication Committee of his local Bardnersville community. He can be quickly reached via (+231) 886586531/777586531/777464018/ dakasen1978@yahoo.com

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